Faculty

Bachelor of Commerce

Dr. Ankita Nanda is an Associate Professor & Head of Department, MBA.She has completed her PhD. in marketing in the year 2013 from the University of Jammu on the topic “Multidimensional Framework of Impulse buying: A study of Urban Consumers\". Dr Nanda has more than 12 years of experience in teaching and is a qualified NET-JRF. Her areas of interest include Consumer Behaviour, Retail management, Entrepreneurship, etc. She has several publications in Journals of National and International Repute. She is also the Official Licensee of the International TEDx Event and has organized several high-end events at the Institute. Dr Nanda is empaneled as an expert trainer for the Regional Training Institute Jammu and has conducted several trainings. Dr Ankita recently received the prestigious Teaching Learning Award at the ICTIEE 2024.

Dr. Ankita Nanda

Associate Professor 

Dr. Priyanka Sharma has over 12 years of experience in the industry, academics and academic administration. She did her post-graduation and Ph. D. from Banaras Hindu University, Varanasi UP India, and later served in Institute of Advanced Management and Research, Ghaziabad as Assistant Professor for over 8 years in the department of management and worked as a Resource Person with SENI and NCFE and as a consultant with GISC India. Her research interest areas are Capital market, investor’s education and awareness. She has, to her credit, over twenty-Four research papers published in journals of national and international repute and also participated in various National and international conferences and seminars. She has also authored one book on NSEIL.

Dr. Priyanka Sharma

Assistant Professor

Dr. Mamta Sharma has over 10 years of experience in teaching to the students of M.Com and B.Com. She did his Post Graduation from Udhampur Campus, University of Jammu and Ph.D from Lovely Professional University, Jalandhar. Her research interest areas are Accounting and Finance. She has to his credit over 05 research papers, published in ABDC, Scopus indexed and UGC Care Journals. She has published 03 chapters in edited book published by Springer and Cambridge International Academics. She has also published two books on Digital Marketing and E-Commerce. She has received best paper award from IIM, Jammu and best case study presentation award from Amity University, Indore. As a resource person she has conducted webinar and lecture on Financial Literacy. She has also conducted a workshop on data analysis using JAMOVI as a resource person.

Dr. Mamta Sharma

Assistant Professor

Dr. Anzal Ali Malik did her Ph.D. from the University of Jammu, specializing in finance with a focus on banking. Her research expertise lies in Panel Data and Time-Series analysis. She has a broad teaching background encompassing various subjects including business environment, principles of management, and marketing management.

Dr. Anzal Malik

Assistant Professor 

Dr. Vibhu Johar has over 8 years of experience in academics. She did her post-graduation and Ph. D. from The Business School Jammu University and is SLET qualified. Her research and publication interests include retail, technology and consumer behaviour. She has actively participated in a number of workshops, national and international conferences. She has various publications in Journals of National and International repute.

Dr. Vibhu Johar

Assistant Professor

Ms. Paramdeep Kour is an Assistant Professor at the Model Institute of Engineering and Technology, Jammu in the Department of Bachelor of Commerce. She has 4 years of work experience at Central University of Jammu. Her research and publication interests include branding, consumer-brand relationship, and consumer behaviour. She has contributed to extension programs being offered at Directorate of Distance Education, University of Jammu. She has presented research papers in various national and international conferences within the country.

Ms. Paramdeep Kour

Assistant Professor

Mr. Koushik Dhar is a dedicative, resourceful and goal-driven educator with a solid commitment to the social and academic growth & development of every student. He did his graduation in Commerce from S.P.M.R College of Commerce Jammu. In addition he has completed his post-graduation in Commerce from Cluster University of Jammu. He has worked in a Research project on the topic ‘’Impact of Job Burnout on the Mental Well-being of JKMPCL Employees’’. Furthermore he has presented a Research paper in INTERNATIONAL CONFERENCE ON REIMAGINING MARKETING WITH TECHNOLOGY jointly organised by IIM Jammu and Deakin University, Australia.

Mr. Koushik Dhar

Assistant Professor

Dr. Ankita Nanda is an Associate Professor & Head of Department, MBA.She has completed her PhD. in marketing in the year 2013 from the University of Jammu on the topic “Multidimensional Framework of Impulse buying: A study of Urban Consumers\". Dr Nanda has more than 12 years of experience in teaching and is a qualified NET-JRF. Her areas of interest include Consumer Behaviour, Retail management, Entrepreneurship, etc. She has several publications in Journals of National and International Repute.

Dr. Ankita Nanda

Associate Professor

Dr. Priyanka Sharma has over 12 years of experience in the industry, academics and academic administration. She did her post-graduation and Ph. D. from Banaras Hindu University, Varanasi UP India, and later served in Institute of Advanced Management and Research, Ghaziabad as Assistant Professor for over 8 years in the department of management and worked as a Resource Person with SENI and NCFE and as a consultant with GISC India. Her research interest areas are Capital market, investor’s education and awareness.

Dr. Priyanka Sharma

Assistant Professor

Dr. Mamta Sharma has over 10 years of experience in teaching to the students of M.Com and B.Com. She did his Post Graduation from Udhampur Campus, University of Jammu and Ph.D from Lovely Professional University, Jalandhar. Her research interest areas are Accounting and Finance. She has to his credit over 05 research papers, published in ABDC, Scopus indexed and UGC Care Journals. She has published 03 chapters in edited book published by Springer and Cambridge International Academics. She has also published two books on Digital Marketing and E-Commerce.

Dr. Mamta Sharma

Assistant Professor

Dr. Anzal Ali Malik did her Ph.D. from the University of Jammu, specializing in finance with a focus on banking. Her research expertise lies in Panel Data and Time-Series analysis. She has a broad teaching background encompassing various subjects including business environment, principles of management, and marketing management.

Dr. Anzal Malik

Associate Professor 

Dr. Vibhu Johar has over 8 years of experience in academics. She did her post-graduation and Ph. D. from The Business School Jammu University and is SLET qualified. Her research and publication interests include retail, technology and consumer behaviour. She has actively participated in a number of workshops, national and international conferences. She has various publications in Journals of National and International repute.

Dr. Vibhu Johar

Associate Professor

Ms. Paramdeep Kour is an Assistant Professor at the Model Institute of Engineering and Technology, Jammu in the Department of Bachelor of Commerce. She has 4 years of work experience at Central University of Jammu. Her research and publication interests include branding, consumer-brand relationship, and consumer behaviour. She has contributed to extension programs being offered at Directorate of Distance Education, University of Jammu. She has presented research papers in various national and international conferences within the country.

Ms. Paramdeep Kour

Assistant Professor

Mr. Koushik Dhar is a dedicative, resourceful and goal-driven educator with a solid commitment to the social and academic growth & development of every student. He did his graduation in Commerce from S.P.M.R College of Commerce Jammu. In addition he has completed his post-graduation in Commerce from Cluster University of Jammu. He has worked in a Research project on the topic ‘’Impact of Job Burnout on the Mental Well-being of JKMPCL Employees’’.

Mr. Koushik Dhar

Assistant Professor

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